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AmDef License Fee by State (Population-Scaled)

Mid States (5M–9.9M Population)


  • California (39.0M) → $45K 
  • Texas (30.5M) → $35K
  • Florida (22.9M) → $28K - Headquarters
  • New York (19.7M) → $25K
  • Pennsylvania (12.9M) → $18K
  • Illinois (12.5M) → $18K - SOLD
  • Ohio (11.8M) → $17K
  • Georgia (11.0M) → $16K
  • North Carolina (10.9M) → $16K
  • Michigan (10.4M) → $15K
     

Mid States (5M–9.9M Population)


  • New Jersey (9.3M) → $14.5K 
  • Virginia (8.7M) → $14K
  • Washington (7.9M) → $13.5K
  • Arizona (7.4M) → $13K
  • Massachusetts (7.3M) → $13K
  • Tennessee (7.1M) → $13K
  • Indiana (6.9M) → $12.5K
  • Missouri (6.2M) → $12.5K
  • Maryland (6.2M) → $12.5K
  • Wisconsin (5.9M) → $12.5K
  • Colorado (5.9M) → $12.5K
  • Minnesota (5.7M) → $12.5K
  • South Carolina (5.4M) → $12K
  • Alabama (5.1M) → $12K
  • Kentucky (5.0M) → $12K
     

Small States (<5M Population, Floor = $10K)


  • Oregon (4.3M) → $10K
  • Oklahoma (4.0M) → $10K
  • Connecticut (3.6M) → $10K
  • Iowa (3.2M) → $10K
  • Nevada (3.2M) → $10K
  • Arkansas (3.0M) → $10K
  • Mississippi (2.9M) → $10K
  • Kansas (2.9M) → $10K
  • Utah (3.5M) → $10K
  • New Mexico (2.1M) → $10K
  • Nebraska (1.9M) → $10K
  • West Virginia (1.8M) → $10K
  • Idaho (1.9M) → $10K
  • Hawaii (1.4M) → $10K
  • New Hampshire (1.4M) → $10K
  • Maine (1.3M) → $10K
  • Rhode Island (1.1M) → $10K
  • Montana (1.1M) → $10K
  • Delaware (1.0M) → $10K
  • South Dakota (0.9M) → $10K
  • North Dakota (0.8M) → $10K
  • Alaska (0.7M) → $10K
  • Vermont (0.65M) → $10K
  • District of Columbia (0.7M) → $10K
  • Puerto Rico (3.2M) → $10KTier 


ROI Formula:

At ~$0.15 per viewer, 500K annual visitors generates ~$75K gross, delivering an ROI of 6–7x on a $10K license.

The American Defendant Map

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